Scotland ’s most successful dance label Soma Records, supported by the Scottish Arts Council has once again teamed up with Channel 4’s IDEASFACTORY for the all-new Soma Skool. The aim of this initiative is to educate, entertain and encourage young people with an interest in the music business and give them an invaluable perception of the mechanics of creative industries. This year the Soma Skool will again take place at the Arches in Glasgow on Friday 29th October in conjunction with the Music Works Conference and at Dundee University ’s Students Union on Saturday 30 th October.
Soma Records Director Richard Brown says “We came up with the idea of Soma Skool as a way to encourage young people to think about the music industry as a real career option. Understanding the different areas involved allows them to see that the music industry is about more than the artist and the record, there are lots of people who can make the final release possible and within that, lots of different career options.
We want people to see the vibrancy of the Scottish music industry and do our bit in making sure that it remains so by encouraging new talented people joining it in the future.”
After the overwhelming success of last year’s event Soma have come up with an even bigger and better day-long experience, which includes hands-on workshops, industry panels and Q&A sessions with world renowned international DJ’s. Over seven hundred attended the Arches in Glasgow in 2004 and the numbers are expected to exceed that this year.
Rebecca Thompson, from Channel 4 IdeasFactory says: “The individuals behind Soma Records are great examples of how young people in Scotland can establish themselves successfully in the music industry, so it's fantastic that they are producing this event. Soma Skool has become an essential event for anyone wanting to enter the industry, and we're delighted to be a part of it.”
Contributors this year include DJ’s Green Velvet, John Acquaviva, Slam and Ewan Pearson. Music software demonstrations and workshops will be led by Soma artists Sidewinder, Vector Lovers, Alex Smoke and Sound Control’s Marco Bernardi aka Carlos Aldolfo Dominguez. Sound Control are also offering 2 copies of M-Audios pioneering Reason software to two lucky participants.
Other demos will include ‘viral marketing’ by 2Fluid, the Glasgow based design company will also be presenting on all aspects regarding the artwork of a release. M-Audio will be also be giving the lowdown on the latest version of their ‘Ableton’ software and giving away copies to two lucky winners. For the second year running Radio Magnetic provide an insight into Scotland's leading online dance station and an opportunity to learn about the ins and outs of streaming media and specialist record shop Rub A Dub will be exhibiting DJ hardware and conducting a workshop.
AIM will be giving an overview of their organisation and Rightsrouter shall be discussing the future of on-line rights management and giving information regarding the future of purchasing music legally on-line. There will also be a panel concerning Intellectual Property Rights from Thornton ’s Solicitors and NEMIS will host an interview session with an upcoming Scottish band. Leading music technology outlet, Sound Control have generously donated the demonstration equipment for both Soma Skool’s and will be giving away one copy of music software program ‘Reason’ at both events.
Andy Gillespie, Marketing Director of Sound Control says: “Sound Control are once again delighted to be an active sponsor of Soma Skool. We find it particularly encouraging that Soma Quality Recordings are so pro-active in helping young people produce music. When we were asked to get involved for a second time we had no hesitation in agreeing after last year's outstanding success. We look forward to this becoming an established event in the calendar.”
Throughout the day, IDEASFACTORY Scotland seminars will look at other areas of the music industry, from law and copyright to music for TV. Find out from established journalists how to make it as a music writer or photographer, and join in the session to find out how women are making it big in the music industry.
Stuart Cosgrove, Director of Channel 4 Nations & Regions said “This is a great opportunity for young people to get a taste of the music industry, whether they want to be a journalist, a DJ, or a musician. IDEASFACTORY Scotland and Soma Records are the ideal partners to deliver this event – both are committed to creating opportunities and giving an insight into the creative industries.”
Nod Knowles, Head Of Music at the Scottish Arts Council, says of the Soma Skool: ‘ Scottish Arts Council is delighted to once again support the development of this exciting opportunity, which brings young people in contact with Scotland ’s top professionals in the music business”
Ron Culley, Chief Executive of Scottish Enterprise Glasgow: “This is a fantastic idea and one which makes learning about business simpler and more accessible to people seeking a career in the music industry. Glasgow has a long-standing record as a centre for the creative industries and it is vital that we support this type of initiative.”
With careers advice on hand from Scottish Enterprise, Beat 106, Channel 4, Learn Direct, Govan Initiative, New Deal for Musicians and many more organisations, there will be an ideal opportunity to learn and introduce yourself to the leading players in the industry and get your foot in the door.
This year also sees the Soma Skool travel out of Glasgow to Dundee , with an Aberdeen event already planned for May 2005.
Notes to Editors:
Soma Skool will take place on the 29 th October in the Arches Glasgow, and 30 th October in Dundee University Students Union.
Tickets cost £5 and £1 for concessions for students, school pupils and unemployed.
Some free tickets available through IDEASFACTORY website.
Arrive at 12pm ( Glasgow ), 1pm ( Dundee ) but possible to arrive throughout the day on a drop in basis depending on numbers ( Glasgow expected 850)
Tickets available through The Arches Box Office and Dundee University Students Union Box Office
Experts at Soma Skool will include: Green Velvet (DJ), Silicone Soul (DJ, Dundee event), Michelle Haswell (2 Fluid) Gill Mills, Lesley Paterson (Thornton’s), Mark Jones (Wall Of Sound), Gavin Robertson (Rightsrouter), Howard Price (EMI), Lee McClean (NEMIS, ICO ICO) + many more.
Fopp are giving away gift vouchers as an additional competition.
The event will coincide with the Go North Festival in Aberdeen in May 2005.
For further information visit www.somaskool.com
Founded in 1991 by Dave Clarke, Stuart McMillan, Orde Meikle, Glenn Gibbons and Jim Muotune, Soma Records is respected as one of the world’s best independent record labels.
Soma is focused on dance music and striving to be of the most forward looking and creative independent music companies in the UK and has this year signed exciting young acts.
Developing Artists and creating and releasing exciting new music and has released close to 160 records and almost 40 albums, including Slam’s third artist album ‘Year Zero’ out this Summer and ‘Vector Lovers’ debut album out September.
Slam, one of the main artists on the Soma label, have run events in Glasgow for 15 years and run Pressure on the last Friday of every month at the Arches and the annual Slam tent at T in the Park.
Find out more about Soma Records at www.somarecords.com
The projected has been supported once more by the Scottish Arts Council, for all three events, receiving £25,100 in total.
The Scottish Arts Council champions and sustains the arts for Scotland , investing £60 million from the Scottish Executive and National Lottery Funding to support and develop artistic excellence and creativity throughout Scotland .
Further information is available on their website: www.scottisharts.org.uk.
About Soma Skool partners & affiliates:
IDEAS FACTORY Scotland is a Channel 4 initiative to help young people get in, and get on in, the creative industries supported by Scottish Enterprise and Highlands and Islands Enterprise.
Thorntons WS, based in Dundee , is one of a very few Scottish law firms that has a dedicated specialist intellectual property team. IPR is a hot topic in the current climate within the music industry.
Sound Control is the UK ’s number 1 music instrument retailer, providing more equipment for more musicians than any other retailer.
AIM: The Association Of Independent Music, AIM promotes an protects 700 independent record companies on a national and international level.
RIGHTSROUTER: administers licences between record labels and on-line music services to get their music onto Napster, Sony Connect , I-Tunes, Karma etc.
M-Audio: a leading provider of digital audio and MIDI solutions for today’s electronic musicians. They make the following software:
Abelton Live: m usic-production solution that allows you to spontaneously compose, record, remix, improvise and edit your musical ideas and Reason What is Reason
Reason: Synthesizers, samplers, drum machine, ReCycle-based loop player, mixer, effects, pattern sequencer and more. As many of each as your computer can handle. Reason is an infinitely expandable music workstation on a CD-ROM, complete with its own realtime sequencer.